M&M’S® EGGS LAND ON SHELVES TO BRING MORE COLOURFUL FUN TO YOUR EASTER’19
Mars Wrigley Confectionery has launched brand-new M&M’s® Eggs ready for Easter 2019.
With a crunchy speckled shell and milk chocolate filling, M&M’s® Eggs are a new treat for the Easter period, coming in a pack to be shared with family and friends.
M&M’s® limited edition releases frequently send chocolate fans wild but with M&M’s® Eggs, UK shoppers will be pleased to know the seasonal treats are available in all major UK supermarkets from now until Easter.
Chirag Shah, Seasonal Brand Manager, Mars Wrigley Confectionery, said: “We’re thrilled to be launching M&M’s® Eggs in the UK this year. M&M’s® is the world’s number one confectionery brand and this new treat brings a seasonal twist to everyone’s favourite crunchy chocolate.”
M&M’s® will also be inspiring bakers to get colourful this spring through sharing recipe ideas that are perfect to be decorated with M&M’s® Eggs.
The launch of M&M’s® Eggs will be backed by advertising on Facebook and Instagram during the month of February.
The new M&M’s® Eggs are available in all major UK supermarkets at Recommended Retail Price of £1 for an 80g bag, £2.50 for a 250g bag and £3.50 for a 315g bag.