GripHero releases cut-price recycling bins to reduce plastic waste on forecourts
Following hot on the heels of the national launch of GripHero’s revolutionary new fuel-nozzle mounted hand-protection dispenser to hundreds of forecourts across the UK and Ireland, GripHero is releasing a new range of bold and brightly coloured plastic recycling bins to help complete the recycling circle.
The bright pink bins are being made available to help an increasingly plastic-aware public dispose of GripHero’s anti-static, fully recyclable hand-protection, as well as other plastic. They provide a striking and simple recycling solution – avoiding the need to separate recyclable plastic from general waste collected on the forecourt.
GripHero, which aims to reduce plastic waste by dispensing only one item of hand-protection at a time – rather than the clumps of gloves commonly withdrawn from conventional dispensers – is retailing the high visibility pink recycling bins at a significant discount to other recycling bins currently available on the open market.
Commenting on the launch Oli Yeo, designer and MD of GripHero, said: “We believe in encouraging forecourts to complete the recycling circle.
“Having created a recyclable hand-protection product that sits on top of each and every fuel pump handle on the forecourt, we felt it only right to help forecourts collect plastic waste.
“As more people use hand-protection to avoid foul-smelling, fuel contaminated hands and the cross-contamination of viruses such as the flu from fuel pump handles, it is more important than ever to recycle waste on the forecourt. By offering the bins at a significantly discounted rate, we hope to encourage forecourts to put these in to place, winning the good will of customers who want to avoid plastic waste finding its way in to the environment and our oceans.”
Since its launch at the start of October, over 250 forecourts have received GripHero, preventing over a million hands a week from coming into contact with fuel pump handles, which have been shown to be over 11,000 times dirtier than the average toilet seat.
In addition to independent forecourts, GripHero is being installed on franchised forecourts featuring major brands including Texaco, Esso, Murco, BP and Gulf.
By the end of the year over 500 forecourts will have GripHero in the UK and Ireland, with more to follow in 2019. A number of major overseas contracts are also under negotiation, which could see GripHero introduced to forecourts in mainland Europe and the Middle East.
Unlike other forms of hand-protection, GripHero ensures that only one item is dispensed at a time, putting an end to wasteful clumps of gloves that often come out when customers attempt to retrieve conventional hand-protection – resulting in a lack of gloves for other customers, and unnecessary levels of plastic waste.
By placing dispensers on each and every fuel pump handle, GripHero hopes to end the all-too-common customer experience where drivers struggle to find hand-protection, due to empty or poorly located dispensers.
GripHero’s research shows that despite 75% of people actively looking to keep their hands clean, four out of five people have trouble finding hand-protection at garages and forecourts up and down the country.
Its research also shows that 72% of drivers would be more likely to make impromptu purchases of higher margin items such as snacks, coffee, ice cream and sandwiches if they knew they could keep their hands clean while filling up.