LATEST VYPE LAUNCH UNDERSCORES BRITISH AMERICAN TOBACCO COMMITMENT TO VAPING INNOVATION
Feb13

LATEST VYPE LAUNCH UNDERSCORES BRITISH AMERICAN TOBACCO COMMITMENT TO VAPING INNOVATION

  Revolutionary new vaping technologies launched into Vype product range Vype iSwitch and iSwitch Maxx to feature world-first Puretech heating system, Bluetooth connectivity and the MyVype app Commitment to revolutionising the vaping category underscored by new partnership with McLaren Formula One as innovation and technology continues to be key focus for vaping British American Tobacco’s (BAT) e-cigarette brand Vype has launched...

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DOUBLE DRIP RELEASES NEW 10ML FLAVOUR
Feb11

DOUBLE DRIP RELEASES NEW 10ML FLAVOUR

Fizzy Cherry Cola Bottles Now Available  Today, Double Drip launched the newest addition to its very successful Double Drip range – 10ml Fizzy Cherry Cola Bottles. This scrumptious concoction from the flavour specialists Double Drip is now available in 3mg and 6mg bottles. With a Retail Reserve Price of £4.99, this product gives a POR in excess of 56%.  Reminisce those fun-filled childhood visits to your favourite sweet-shop by...

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L&B BLUE PORTFOLIO EXPANDS WITH LAUNCH OF BRIGHT AIR FILTER
Jan31

L&B BLUE PORTFOLIO EXPANDS WITH LAUNCH OF BRIGHT AIR FILTER

Imperial Tobacco is delighted to introduce L&B Blue Bright Air Filter, our latest Factory-Made Cigarette (FMC) innovation. Bright Air Filter combines a recess in the filter tip with a firmer filter structure, with our research[1] suggesting that adult smokers in the Sub-Economy sector can expect the impression of a smoother, better quality smoking experience. Imperial Tobacco Brand Manager Madeleine Pearce comments: “L&B Blue...

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THE BBC’S ILLEGAL TOBACCO TRADE IN WALES STORY: A RESPONSE FROM IMPERIAL TOBACCO
Jan07

THE BBC’S ILLEGAL TOBACCO TRADE IN WALES STORY: A RESPONSE FROM IMPERIAL TOBACCO

Today, BBC Wales ran a number of stories around the increasing threat of illicit tobacco in Wales. The catalyst was a series of comments by Powys Council Trading Standards, with senior investigator Clive Jones claiming existing tobacco control strategies could be undermined unless there was a heightened emphasis on enforcement courtesy of the Welsh Government. If this did not manifest, Jones suggested criminals may view Wales as an...

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VAPING REPLACES QUITTING IN 2019 RESOLUTIONS
Jan02

VAPING REPLACES QUITTING IN 2019 RESOLUTIONS

Survey suggests new technologies are helping Brits keep their resolutions alive Switching from smoking to vaping (9 percent) has made it into a list of the nation’s ‘modern’ New Year’s resolutions for 2019, alongside spending less time on social media (24 percent) and hitting 10,000 steps on a fitness tracker every day (11 percent).   Illustrating how tech solutions can change our lives, 89 percent of people surveyed said they...

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IMPERIAL’S NEW RIZLA TIPS PROPOSITION IS A BLAST!
Dec11

IMPERIAL’S NEW RIZLA TIPS PROPOSITION IS A BLAST!

Imperial is delighted to announce Rizla Polar Blast, the UK’s first ever Roll Your Own (RYO) filter tip to contain a Crushball. An innovative and exciting proposition, Polar Blast brings the popularity of Factory Made Cigarette (FMC) Crushballs to Rizla’s RYO accessories. The squeezable filter tip means adult smokers will be able to ‘click’ to enjoy the taste of mint whenever they roll their own. Brand Manager Steve Phillips comments:...

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