COCA-COLA KICKS OFF PREMIER LEAGUE PARTNERSHIP WITH ‘BE THE 12TH’  THE UlTIMATE FAN ON-PACK PROMOTION
Feb14

COCA-COLA KICKS OFF PREMIER LEAGUE PARTNERSHIP WITH ‘BE THE 12TH’ THE UlTIMATE FAN ON-PACK PROMOTION

Promotion marks launch of Coca-Cola Great Britain’s new Premier League partnership New on-pack promotion forms part of broader campaign entitled ‘Where Everyone Plays’ Thousands of prizes available, including season tickets, experiences with football legends and a chance for a football fan to appear on limited edition packs of Coca-Cola as the “12th player” for their favourite Premier League team”   A new on pack promotion...

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MONSTER ENERGY SET TO SHAKE UP THE COLD RTD COFFEE SEGMENT
Feb14

MONSTER ENERGY SET TO SHAKE UP THE COLD RTD COFFEE SEGMENT

Coca-Cola European Partners (CCEP) is expanding its Monster Energy portfolio with the launch of a new ready-to-drink (RTD) coffee drink range, designed to appeal to coffee drinkers and energy drink lovers alike. Rolling out nationwide in March, Espresso Monster is a delicious blend of real brewed coffee and Monster energy. Available in a premium ‘touch ink’ black 250ml can, the two creamy flavoured variants are Espresso & Milk and...

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Coffee’s for more than just mugs  Häagen-Dazs launches NEW Barista Collection
Feb14

Coffee’s for more than just mugs Häagen-Dazs launches NEW Barista Collection

  Inspired by the rapid growth of coffee culture, General Mills’ premium ice cream brand Häagen-Dazs is launching its Barista Collection. Two indulgent new flavours – Brownie Macchiato and Caramel Chai Latte – are available now in pints and minicups. Brits love coffee and this passion isn’t dwindling any time soon; consumers in the UK spend a reported £6.3bn on coffee every year[1] and the coffee shop market is reported to...

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NEW RUBICON MANGO ZERO ADDED SUGAR LAUNCH TO ADD CHOICE AND DRIVE SALES IN GROWING LOW CALORIE MARKET
Feb13

NEW RUBICON MANGO ZERO ADDED SUGAR LAUNCH TO ADD CHOICE AND DRIVE SALES IN GROWING LOW CALORIE MARKET

Barr Soft Drinks is launching a Mango Zero Added Sugar sparkling version of Rubicon, the UK’s No.1 exotic juice drink brand*1, to add an authentic, exotic flavour choice within the fast-growing, low calorie flavoured carbonates sector. “With more than 1 in 5 flavoured carbonates shoppers now opting for low calorie drinks*2, and almost three quarters expecting to see a low calorie option within a brand*3, the launch of a great-tasting,...

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VIMTO FIZZES UP ITS RANGE WITH NEW PINK REMIX
Feb11

VIMTO FIZZES UP ITS RANGE WITH NEW PINK REMIX

Vimto, the refreshingly different soft drinks brand, is fizzing up its popular Vimto Remix range with a new Raspberry, Orange and Passionfruit carbonated variant which will be available from March. The new launch is sure to give soft drinks sales a refreshing boost with the flavoured carbonates category currently growing at 11.1% and Vimto’s carbonates range outperforming the market at 16.5%[1].   The product has been introduced...

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SOFT JELLIES FIZZY FISH SWIM INTO STORE
Feb08

SOFT JELLIES FIZZY FISH SWIM INTO STORE

Maynards Bassetts, one of the nation’s favourite confectionery brands since 1842, has announced its first ever sour Soft Jelly product – Soft Jellies Fizzy Fish. The product is the second in the range of the Soft Jellies of the brand, after Soft Jellies Wild Safari was launched in 2018. The exciting new product will be designed in the shape of fish to tap into consumers’ playful sides. Each bag will contain a selection of flavours...

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