NEW VK CAMPAIGN SORTS SUMMER FOR SHOPPERS WITH 20% OFF AT NEW LOOK
May24

NEW VK CAMPAIGN SORTS SUMMER FOR SHOPPERS WITH 20% OFF AT NEW LOOK

  New mixed pack listing in Tesco stores nationwide for leading RTD brand VK Summer campaign ‘VK Sorts Your Summer’ gives consumers 20% off at popular high street fashion retailer New Look in the VK mixed pack Campaign set to reach 30million consumers and is supported by Love Island stars Alex and Olivia Bowen   To celebrate a new listing in Tesco and reward loyal VK fans, the best performing traditional RTD in the UK’s...

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ENTHUSE YOUR CUSTOMERS WITH NEW SMIRNOFF INFUSIONS
Apr18

ENTHUSE YOUR CUSTOMERS WITH NEW SMIRNOFF INFUSIONS

Smirnoff launches Smirnoff Infusions, a 23% ABV spirit drink, infused with real fruit essence and natural ingredients    SMIRNOFF, the UK’s number one vodka brand[2], has launched a new spirit drink, Smirnoff Infusions. Available across all channels now, the new spirit drink is made with Smirnoff No.21 Vodka, infused with real fruit essence and natural ingredients to produce two delicious flavour variants, Smirnoff Infusions Orange,...

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Back to Earth with Badger
Apr18

Back to Earth with Badger

Badger Beer, brewed in Dorset since 1777, is launching its largest ever competition on 6 May. Back to Earth with Badger will take place in Badger’s Dorset heartland over the summer months and gives 54 people the opportunity to win a camping weekend with friends in a stunning bespoke Badger bell tent at one of Dorset’s six most picturesque camping sites.* Once selected, the 54 winners are also given a camping starter kit which includes...

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SPAR Brand wine range wins GOLD at 2019 Wine Design Challenge
Apr17

SPAR Brand wine range wins GOLD at 2019 Wine Design Challenge

SPAR’s 60-strong own label wine range has further enhanced its reputation as a best-in-class offering after it received major endorsement at this year’s Drinks International Wine Design Challenge. The SPAR Brand wine offering won the gold medal and overall trophy for Best Repackaged Wine Design. Judges praised SPAR’s own label wine offering – comprising the Taste, Alphabet and Regional Selection ranges as being “very well...

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BIRRA MORETTI INVITES MILLIONS OF PEOPLE TO GET TOGETHER AROUND THE TABLE AS IT LAUNCHES “IL GRANDE INVITO” – ITS BIGGEST CAMPAIGN TO DATE
Apr17

BIRRA MORETTI INVITES MILLIONS OF PEOPLE TO GET TOGETHER AROUND THE TABLE AS IT LAUNCHES “IL GRANDE INVITO” – ITS BIGGEST CAMPAIGN TO DATE

 Birra Moretti – the UK’s fastest growing beer brand[1] – has unveiled a new integrated campaign, including a TV commercial, PR, digital, trade and consumer experiential events, to bring people together around the table this summer Il Grande Invito encourages people to make time for what matters – great beer, great food and great times Watch the 30 second TV commercial now here   Italian lager, Birra Moretti, is setting its sights on...

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ACCOLADE WINES GO ALCOHOL FREE IN LATEST HARDYS LAUNCH
Mar16

ACCOLADE WINES GO ALCOHOL FREE IN LATEST HARDYS LAUNCH

  Accolade Wines, the UK’s number one wine company, has launched a new Alcohol Free Chardonnay under its best-selling Hardys brand. Hardys, which has seen a 2.9% increase in sales[1], is the number one UK wine brand and is broadening its offer in response to increasing demand for low or no alcohol alternatives that offer an authentic, sophisticated wine experience. It is the brand’s first no alcohol style.   With 19.9%[2]...

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