Fri-Jado Uk launches MD Eyeline hot food merchandisers
Feb15

Fri-Jado Uk launches MD Eyeline hot food merchandisers

Uxbridge based foodservice and food retailing equipment provider, Fri-Jado UK Limited, has launched a new range of heated multi deck (MD) ‘Eyeline’ merchandisers. The displays have been designed to meet the growth in demand for hot grab & go snacks and meal options, especially in convenience stores, forecourts, symbol groups, quick service restaurants and food to go outlets. The driving factor in the development of the heated...

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FANTA TURNS PURPLE WITH NEW GRAPE ZERO FLAVOUR
Feb15

FANTA TURNS PURPLE WITH NEW GRAPE ZERO FLAVOUR

  Fanta Grape Zero will be launching in March   Latest addition will be supported by a £5m marketing campaign New flavour follows demand on social media by Fanta’s core audience and growth of flavoured carbonates in GB[1]   Coca-Cola European Partners (CCEP) has unveiled Fanta Grape Zero as the latest addition to its Fanta portfolio, following huge demand for the flavour on social media by the brand’s core consumers....

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CADBURY SHAKES UP THE MILKSHAKE MARKET WITH NEW LAUNCH
Feb15

CADBURY SHAKES UP THE MILKSHAKE MARKET WITH NEW LAUNCH

Cadbury, the UK’s number one chocolate brand[i], is launching its first ever powdered milkshake. Cadbury Choc’Shake is available now in 280g jars, RRP £2.09. The launch will be supported by a £0.7m marketing campaign during June & July across Digital and Out-of-Home advertising; reaching 80% of All Adults including 90% of Parents with Children aged 10-15.   Cadbury Choc’Shake is easy to prepare – consumers simply need to add...

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Froneri targets Indulgent Sticks Market with a New Ice Cream Adventure
Feb15

Froneri targets Indulgent Sticks Market with a New Ice Cream Adventure

The UK’s largest ice cream producer, Froneri, is set to launch an exciting new brand in the indulgent sticks segment.   This is the first global branded launch for Froneri.   Indulgent sticks are the largest sector of the ice cream market and in long term growth. Froneri has identified an opportunity to add value to the category with a unique proposition that targets a younger audience who can’t find a premium sticks experience that...

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Latest ‘Shopper Stock Take’ Index Launched – Reveals Increase in Shopper Promiscuity for the Right Experience
Feb15

Latest ‘Shopper Stock Take’ Index Launched – Reveals Increase in Shopper Promiscuity for the Right Experience

  … The average UK shopper now visits four different grocery brands a month, and shops for groceries five times a fortnight…   – For its fourth consecutive year, shopper research agency Shoppercentric, have today launched its Shopper Stock Take Index, enabling valuable year-on-year comparisons across UK shopper’s thoughts and feelings about the grocery retail sector.   “Our latest report looks at the behaviour of today’s shoppers...

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