Coca-Cola Great Britain continues sustainable packaging drive with move to 100% recycled plastic in all GLACÉAU smartwater bottles
Jun20

Coca-Cola Great Britain continues sustainable packaging drive with move to 100% recycled plastic in all GLACÉAU smartwater bottles

  The change will remove 3,100 tonnes of virgin plastic from circulation Coca-Cola in Great Britain on track to double the recycled content of all of its plastic bottles, across its 20 brands, to at least 50% in early 2020 Iconic Sprite bottles to switch from green plastic to clear in order to enable bottle-to-bottle recycling In the latest move as part of its sustainable packaging strategy, Coca-Cola Great Britain, in...

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NEW WKD 44OML CANNED COCKTAILS
Jun20

NEW WKD 44OML CANNED COCKTAILS

WKD, the UK’s No.1 RTD brand1, is launching two new ready-to-serve cocktails in cans. Available in 440ml price-marked packs, WKD Venom and WKD Anti Venom are 6.5% ABV fuss-free pre-mixed cocktails inspired by the popular drinks of the same names available in clubs and bars. WKD has a long-held association with cocktails: both consumers and bar-staff have for many years mixed WKD with other products to create simple, fun cocktails....

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NATURE VALLEY JOINS FORCES WITH THE LTA TO ENCOURAGE GREATER TENNIS PARTICIPATION THIS SUMMER
Jun20

NATURE VALLEY JOINS FORCES WITH THE LTA TO ENCOURAGE GREATER TENNIS PARTICIPATION THIS SUMMER

Thanks to British success in recent years, notably Andy Murray’s two Wimbledon victories and Great British women gaining promotion to World Group level this year, tennis is the second most followed sport in the UK with around 15 million followers. But in order to increase participation across the country and attract new players – particularly young families – snack bar brand, Nature Valley is partnering with the LTA to run ‘Nature...

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BURTON’S COMBINES CONVENIENCE AND INDULGENCE WITH MARYLAND CHOCOLATE COOKIE BARS
Jun20

BURTON’S COMBINES CONVENIENCE AND INDULGENCE WITH MARYLAND CHOCOLATE COOKIE BARS

Burton’s Biscuit Company is entering the chocolate biscuit bar market under the Maryland brand for the first time, whilst continuing to lead the way in ‘less than 100 calories’ biscuits, with the launch of a new treatier offering – single portion Maryland Chocolate Cookie Bars. The category-boosting NPD from the nation’s favourite cookie brand*1 provides 8 x 19g individually wrapped, fully coated chocolate cookie bars, filled...

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FRESH LOOK FOR SNAPPLE BRINGS NEW YORK TO UK CHILLERS
Jun18

FRESH LOOK FOR SNAPPLE BRINGS NEW YORK TO UK CHILLERS

Barr Soft Drinks is unveiling a fresh new look for Snapple, the premium US juice drinks brand, to highlight the brand’s New York City roots. The bold new label designs feature skyscraper-style lettering and fun, engaging new names for each of the seven great-tasting variants which will complement the iconic glass bottles and facts under the lid.   “Snapple consumers lead busy lives in busy cities and, when they need a flavour...

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