PLADIS UK&I TO TAKE BIGGER BITE IN SNACKING WITH NEW MCVITIE’S JAFFA CAKES NIBBLES
Dec11

PLADIS UK&I TO TAKE BIGGER BITE IN SNACKING WITH NEW MCVITIE’S JAFFA CAKES NIBBLES

  pladis UK&I brings consumer favourite McVitie’s Jaffa Cakes to a new and innovative bite-size format with the launch of Jaffa Cakes Nibbles Over 1 billion Jaffa Cakes are eaten every year[1] in the UK and Nibbles will bolster the brand to drive sales for alternative eating occasions Launch comes as pladis introduces fresh new look for the Jaffa Cakes brand    pladis, the global snacking company behind some of the UK’s...

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UPBEAT LAUNCHES NEW Protein water FLAVOUR for january health kick
Dec11

UPBEAT LAUNCHES NEW Protein water FLAVOUR for january health kick

  Blood Orange and Mandarin launches for the New Year Following a successful launch this Summer, UPBEAT has announced an extension to their range of Protein Waters with the addition of an exciting new flavour for the new year health drive.   Launching from January, Blood Orange & Mandarin Protein Water offers retailers the perfect, nutrition enriched drink, adding functionality to flavour and hydration – a growing trend...

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WALKERS LAUNCHES FIRST UK RECYCLING SCHEME FOR CRISP PACKETS
Dec11

WALKERS LAUNCHES FIRST UK RECYCLING SCHEME FOR CRISP PACKETS

Walkers is launching the first nationwide recycling scheme for crisp packets. Working with recyclers, TerraCycle, the scheme will tap into an established network of recycling collection points around the UK. The scheme is simple and free to use, all brands of crisp packets will be accepted and will ultimately be turned into other basic plastic items. How it works: Collect empty crisp packets and take them to your nearest recycling...

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IMPERIAL’S NEW RIZLA TIPS PROPOSITION IS A BLAST!
Dec11

IMPERIAL’S NEW RIZLA TIPS PROPOSITION IS A BLAST!

Imperial is delighted to announce Rizla Polar Blast, the UK’s first ever Roll Your Own (RYO) filter tip to contain a Crushball. An innovative and exciting proposition, Polar Blast brings the popularity of Factory Made Cigarette (FMC) Crushballs to Rizla’s RYO accessories. The squeezable filter tip means adult smokers will be able to ‘click’ to enjoy the taste of mint whenever they roll their own. Brand Manager Steve Phillips comments:...

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Boost’s Little Helpers are on hand in wholesalers
Dec10

Boost’s Little Helpers are on hand in wholesalers

This Christmas, Boost Drinks is going the extra mile to prove its love for independent retailers, by getting in the festive spirit and lending a helping hand (literally) to busy customers stocking up for Christmas. At the start of December, staff from Boost headquarters visited Batleys Cash and Carry in Leeds to assist customers. The team filled cars with stock, pushed trolleys, restocked shelves and provided an extra set of hands at...

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