UNWRAP GINSTERS FESTIVE LIMITED EDITIONS AND GROW SALES

Festive Edition 180g 

The UK’s number one savoury pastry brand,Ginsters [1], has launched its ever popular festive range.  The range will include two festive limited edition sandwiches and a festive limited edition pasty. Ginsters’ consumers love the festive editions and the launch is sure to drive incremental sales for retailers.

 

 Christmas_Cracker

Two of Ginsters most successful limited edition sandwiches will feature in the line-up; firstly the Festive Edition Christmas Cracker which is a classic mix of turkey breast, sausage, stuffing and bacon with cranberry chutney which retails at £3.50 and the Festive Edition Cranberry, Wensleydale and Bacon which is a combination of crumbled Wensleydale cheese, cranberry, seasoned mayonnaise and sweetcure smoke flavoured bacon on malted grain bread, retailing at £3.00. 

 Cranberry

 

A firm favourite, the Ginsters Festive Edition Turkey & Bacon Pasty features eye-catching packaging, resembling a tasty present. The pasty contains 100% British turkey and maple smoked cured bacon with cranberries, potato and onion in a creamy sauce made with Westcountry double cream, wrapped in light puff pastry and retails at £2.10.

  

Kate Brown, Brand Manager at Ginsters said:  

‘’Our consumers tell us they look forward to the launch of our festive line up every year. The festive Limited Editions are some of our most successful lines, delivering a high rate of sale so retailers should take advantage by stocking the products to boost their winter sales.’’

 

Ginsters’ festive range will benefit from eye-catching POS support and are available nationwide.

 

 

 

 

 

 

 

 

[1] IRI and Industry Data w/e 16.09.2017

 

 

Author: kimbarnard

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