NEW LAUNCH FROM STORCK SUPPORTED BY HEAVYWEIGHT TV  LIGHT ‘IN-BETWEEN’ FAMILY TREAT, KNOPPERS DRIVING GROWING SNACKING OCCASIONS
Aug22

NEW LAUNCH FROM STORCK SUPPORTED BY HEAVYWEIGHT TV LIGHT ‘IN-BETWEEN’ FAMILY TREAT, KNOPPERS DRIVING GROWING SNACKING OCCASIONS

Storck UK is set to storm the sweet snacking category with the launch of its exciting new confectionery offering, Knoppers. The multi-layered confectionery product offers retailers the chance to capitalise on the 8.4bn sweet snacking occasions currently taking place in the UK[1], while shoppers can enjoy a light, sweet treat without the guilt of heavier confectionery.   Knoppers is a tasty, indulgent snack consisting of crispy baked...

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DOLMIO UNVEILS 2017 INNOVATIONS AS BRAND LAUNCHES MISSION TO CREATE DRAMA FREE DINNERTIMES
Aug18

DOLMIO UNVEILS 2017 INNOVATIONS AS BRAND LAUNCHES MISSION TO CREATE DRAMA FREE DINNERTIMES

Mars Food UK has announced the launch of two new Dolmio® products – as the brand unveils a new global ad campaign aimed at helping families to enjoy drama free dinnertimes. The campaign stems from the insight that dinnertime can be the most stressful part of the day – but the power of Dolmio® is that a delicious, tempting Italian meal / spaghetti Bolognese can bring every family together.   Two new products – Dolmio®...

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SUNBITES OPENS NEW SALES OPPORTUNITY WITH NUTS
Aug18

SUNBITES OPENS NEW SALES OPPORTUNITY WITH NUTS

Sunbites is adding to its popular line up with the launch of Sunbites Nut Mixes. The new range will contain both dried fruit and nut mixes as well as seasoned nut mixes.   The new range will combine the familiar look and feel of Sunbites with a carefully selected mix of nuts, seeds and dried fruit. These will be available from August, in both a 90g sharing format and single 35g format, perfect for on-the-go consumption. With the nut...

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UK CONSUMERS HELP OREO COOK(IE) UP NEW VARIANT
Aug18

UK CONSUMERS HELP OREO COOK(IE) UP NEW VARIANT

 Thanks to the help of the British public, Oreo will be launching a new variant this summer – Choc’O Brownie.   In October 2016, the world’s number one biscuit[1] lauched a public consultation asking the UK to help it decide on its next addition to the range and a staggering 43% voted for a biscuit featuring a scrumptious chocolatey, brownie batter centre in the iconic Oreo cookie.   The launch will be supported by a £2.5m spend...

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MONDELEZ INTERNATIONAL’S CHOCOBAKERY UNWRAPS SECOND CADBURY BISCUITS NPD
Aug18

MONDELEZ INTERNATIONAL’S CHOCOBAKERY UNWRAPS SECOND CADBURY BISCUITS NPD

  Mondelez International is unveiling its second Cadbury biscuit launch – Cadbury Crunchy Melts – which will bring a delicious and multi-textural sensation to the market.   Available from this month, new Cadbury Crunchy Melts are crunchy chocolate chip cookies with a soft melting centre – the ideal rewarding treat or sign off to a meal. For those seeking a little more luxury, the cookies can be heated up in the microwave by...

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QUORN’S NEW £2.5 MILLION TV CAMPAIGN TARGETS FAMILY MEAL OCCASIONS
Aug07

QUORN’S NEW £2.5 MILLION TV CAMPAIGN TARGETS FAMILY MEAL OCCASIONS

DID YOU KNOW?  Meat free shoppers spend up to 5x as much in-store as non-meat free shoppers*1  Meat free is bought by almost nine and a half million shoppers*2  80% of category shoppers are meat-reducers*2  Quorn is worth £163m*2   Quorn, the delicious, nutritious protein source, and the UK’s best-selling and fastest-growing meat free brand*3, is targeting the family meal occasion with a category-boosting, £2.5 million media...

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